Dec 13, 2018
Are you ready to have an irreplaceable agency, at scale?
Determining the vertical (or horizontal) positioning of your agency can be difficult, and a somewhat painful process. Ultimately, however, it can be the deciding factor on profit margins, longevity, and the happiness of you and your employees.
Kelly Campbell has helped numerous agencies through such a process. She’s an agency growth consultant who sold her own agency back in 2016. She personally went through the process of positioning her agency and doubling down on her best efforts before she received 3 unsolicited offers for her exit.
She came on The Innovative Agency podcast and shared the i